captain john garry
All work
Web · Personal Brand 2024 johngarry.co.uk

From the flight deck to the bookshelf.

3+ min avg. session · direct corporate bookings
6 weeks
1 engineer · 1 designer
Key result
3+ min
Avg. session duration
Client Captain John Garry
Industry Publishing & Public Speaking
Duration 6 weeks
HTML5 CSS3 JavaScript GSAP Netlify +1
3+ min
Avg. session duration
Speaking inquiry rate
Captain John Garry — project screenshot
Overview

Captain John Garry is a retired British Airways pilot transitioning to authorship and public speaking. He needed an authentic yet professional digital presence that would appeal to event organisers and publishers, showcasing his journey from humble beginnings to commercial aviation and his current work as an author.

01 · Challenge

The problem worth solving.

John possessed a compelling personal narrative but lacked a digital presence entirely. As he shifted careers toward writing and speaking, he needed a site that would be easy for him to maintain and share, with direct links to book purchases and a speaking inquiry flow — all without requiring ongoing technical involvement.

02 · Solution

How we shipped it.

Delivered an elegant single-page design with a structured narrative flow: hero section with professional photography, career progression timeline, book previews with Amazon purchase integration, reader testimonials, speaker section with video content, a speaking inquiry form, and newsletter signup. GSAP animations add polish without adding complexity.

03 · Results

Numbers that
don't lie.

3+ min
Avg. session duration
Speaking inquiry rate
"

The new site perfectly captures the premium feel of the service. Speaking enquiries doubled in the first month — and I've had event organisers tell me the site sold them before they even picked up the phone.

Captain John Garry · Author & Speaker
Tech stack

Every tool chosen for this project specifically — not because it's trendy.

HTML5 CSS3 JavaScript GSAP Netlify Formspree
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