A-Star Auto & Manual is a Derby-based driving school offering both automatic and manual lessons. They needed a modern conversion-focused website to compete in the local driving instruction market, with online booking capabilities and SEO-driven content that showcased their instructor qualifications and pass rates.
The previous site lacked online booking functionality and failed to generate sufficient customer inquiries. The school needed to highlight course offerings, display instructor credentials and student pass rates, and provide an easy booking flow — all manageable by non-technical staff.
Built a Laravel-based platform with transparent course pricing, instructor profiles and pass rate metrics, an online lesson booking and course management system, a resource blog for SEO, a student success gallery, and a full administrative dashboard for scheduling and communications.
Every tool chosen for this project specifically — not because it's trendy.